Privacy Policy

Privacy Policy

Swap Engines ("us", "we", or "our") operates (hereinafter referred to as "Service"). This privacy policy ("Policy") outlines our policy regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data. As the entrusted guardians of your personal data, we comprehend the importance and enormity of our role. We cherish the connection we have established with you and sincerely appreciate your confidence in us when you choose to share your personal information. Hence, it is incumbent upon us to provide a transparent and detailed explanation of our data collection, use, and security practices.

This Privacy Policy aims to illuminate the methodologies we employ and our intentions behind collecting and using your personal data (defined within). You must thoroughly read and comprehend this document before interacting with our Site or divulging personal information. We reserve the right to modify this Privacy Policy's terms at any moment. Should such amendments occur, we will notify you via an updated Privacy Policy posted on our Site, displaying the date of the most recent update. Your sustained engagement with the Site following these modifications implies your acceptance of these changes. We encourage a regular review of our Privacy Policy whenever you use our Site to stay abreast of any modifications and to ensure you fully understand how your personal information will be managed. For details regarding the most recent changes to this Privacy Policy, please refer to the section "Changes to this Privacy Policy" included further.

We stress the importance of a careful perusal of this Privacy Policy. Your usage of our Site, whether through browsing or availing of its services, signifies your acceptance of this Privacy Policy, all its subsequent updates, and all additional terms, guidelines, and disclosures incorporated by reference. Your acceptance is recognized by your actual usage of the Site or its services, and we consider your continued use of the Site as a consistent endorsement of this Privacy Policy.

This Privacy Policy encompasses all software, products, and services offered by us or any of our subsidiary or affiliated companies through the Site. If you have any questions or reservations regarding this Privacy Policy, or should you wish to discontinue receiving our emails or promotional communications, feel free to contact us through the Site or write to us at:

Swap Engines
Privacy Policy
1806 Summit Ave Suite 300, Richmond, VA 23230, United States

We strongly believe in the value of open and honest communication with our users. Your questions, opinions, and feedback are welcome and instrumental in shaping our services. We are wholeheartedly committed to addressing your concerns, and your trust in us extends beyond this policy document. We eagerly anticipate an ongoing, mutually beneficial relationship with you, with the promise that your privacy remains our topmost priority. It's more than just a policy - it's our pledge to uphold, safeguard, and respect your privacy in all our transactions and interactions. Your privacy isn't a token feature for us - it's the bedrock upon which our services are built.

Protection of Minors - Children Policy

Our commitment to privacy extends beyond the scope of adult internet users; we greatly emphasize protecting minors in the digital world. Therefore, it's important to note that our platform, content, and services are neither designed for nor directed toward children. IF YOU ARE UNDER THIRTEEN AGE, YOU ARE NOT AUTHORIZED TO ACCESS OR USE THE SITES UNDER ANY CIRCUMSTANCES. We adhere strictly to this policy, reflecting our resolve to safeguard the privacy of our young internet users.

We believe in a world where the innocence and privacy of children are fiercely protected, especially in the digital realm. As part of our commitment to preserving this, we make it clear that we do not knowingly collect, use, or disclose personal information from children under 13. If we become aware that we accidentally collected personal information from a child under 13, we shall take prompt action to entirely and promptly remove the information from our records. This principle has our complete and steadfast dedication. We also support parental or guardian participation in their children's internet activity. We highly advise youngsters (those under the age of 18) to obtain parental or guardian consent before disclosing any personal information to anyone online. In addition to ensuring their safety, asking for parental permission also serves to teach kids the value of privacy.

We encourage parents to monitor their children's online activity and teach them about responsible and safe behaviour. Open communication between parents and children about the potential dangers and pitfalls of sharing personal information online, as well as guidance on identifying and preventing such dangers, can significantly increase their child's safety. This is a shared duty; working together can give our kids a safer online experience. In addition, we support using parental control features offered by software developers and online service providers. These technologies can create a safe online environment for kids and stop them from giving out their names, addresses, and other personal information without their parent's consent. Children can benefit much from the world of the internet, which offers them a limitless supply of information, creative opportunities, and social connections. It could, however, come with risks and hazards. Our collaborative duty as parents, technology providers, and community members is to ensure that our kids may safely and securely explore the online world.

We strongly advise parents and legal guardians to contact us immediately if they suspect a kid under the age of 13 has given us personal information without their permission. In addition to offering support and information, we are prepared to take the appropriate actions to delete such data from our systems. We strongly value your trust and cooperation as we work together to safeguard the internet privacy of our younger generation.

Cookies and Tracking Technologies

The segment of our Privacy Policy outlined here concerns all data gathered by, or submitted to, the Sites. Gathering this data empowers us to create and refine your shopping journey by customizing it according to your needs and preferences. You retain the choice to refrain from providing certain information; however, it's important to understand that choosing to withhold information may limit your ability to utilize some of the features offered on our Sites. As you navigate our Sites, every interaction you have with us serves as a data source. We automatically collect and store any information you enter or share on our Sites. These interactions could include product searches, order placements, adding items to your shopping cart, browsing activities, updates to your account information, communications via phone, chat, or email, survey completions, or any interaction with us

The information gathered from these activities may include but is not limited to, your name, postal address, email address, phone numbers, financial information (such as credit card or other payment details), transactional information (based on your activities on the Sites and content you generate or that relates to your account), shipping information, billing information (and other information you provide to purchase or ship an item), community interactions, chats, dispute resolutions, correspondences through the Sites, and other communication sent to us. We use this accumulated information either directly or indirectly through our business partners. One of our key uses is to market products to you on the Sites through direct mail and email. We also perform internal research on your preferences to gain insights into your needs, habits, and desires. This research then guides us in improving our services, curating a more personalized experience for you, and responding effectively to your needs and requests.

These practices aren't merely about data collection in the grand scheme of things. They are integral components of a larger effort to construct an ever-evolving, user-centric platform where your needs guide our actions. We are constantly learning and improving, and your data provides us with the valuable insights needed to do this. In addition, we implement stringent data management protocols and employ the latest technologies to ensure the security and confidentiality of your information. We treat the responsibility of protecting your privacy as a top priority and strive to use your data responsibly and ethically.

When interacting with our Sites, certain data types are automatically stored in line with standard industry practices. One common method we employ is "cookies," which are small files transferred from our website to your computer's hard drive through your web browser. These cookies serve as unique identifiers, establishing you as a distinct user and documenting your activity on our Sites. For example, when you browse our online catalogue or add items to your shopping cart, the cookies register this information. On subsequent visits, the data stored in the cookies are read to recognize you as a returning user and to facilitate functionalities such as order recall or preference settings.

At the core, cookies enhance the efficiency and personalization of your online shopping experience. They allow us to track and recall your past activities, update your account data, tailor the website's features and information to your preferences, and optimize our marketing efforts. Please note, however, that cookies provide us with a wealth of valuable user insight. Still, they only automatically enable us to identify you personally if we can access additional information from third parties. The information we glean from cookies is generally used to analyze trends, administer the Sites, monitor user navigation, compile demographic data about our user base, and steer our marketing strategies.

Most web browsers are designed to accept cookies by default but also offer settings that allow you to decline them. If you've set your browser to reject cookies, it may impair some aspects of our Sites, including our Shopping Cart feature. This Privacy Policy exclusively covers our use of cookies and does not pertain to the use of cookies by any third parties. Suppose you wish to opt out of using cookies or non-personal information by third-party service providers. In that case, we recommend reviewing the privacy policies of any third-party sites or services you access. Each interaction you have with us and our Sites is a valuable source of information that helps us to provide a tailored, user-centric experience. We gather, store, and analyze diverse types of data to inform our practices and better understand our users' preferences and behaviours. The data we collect may include the complete Uniform Resource Locator (URL) clickstream to, through, and from our Sites, which gives us insights into your journey and interaction patterns. The URL clickstream and timestamps provide us with a comprehensive view of the flow and chronology of your visits.

In addition to this, we track your cookie number, which is essential in ensuring consistent and personalized browsing sessions. It also enables us to remember and display the products you've viewed or added to your shopping cart during your visit, making your shopping experience seamless and efficient. When you reach out to us via our toll-free number, we document the phone number you used. This helps us to offer you prompt and personalized customer service. Though used solely for internal purposes, your IP address is crucial in resolving server issues and administering our Sites.

Meanwhile, data like your browser type and version, operating system and platform, page visit metrics, traffic to and from the Sites, ad data, standard web log information, and purchase history offer us an extensive view of your interaction patterns and preferences. By compiling this data, we can identify trends, optimize our marketing strategies, carry out internal research on your interests, and ultimately, serve you better. We may associate this automatically-collected data with your personally identifiable information, creating a holistic user profile that allows us to deliver a truly personalized experience. We also assess session information, such as page response times, download errors, length of visits to specific pages, and page interaction data (like scrolling, clicks, and mouse-overs). Observing how users navigate away from a page gives us vital feedback on user engagement and the effectiveness of our site design.

When purchasing products from our platform, we require certain essential information from you, namely your email address and delivery details. Your email address serves as a critical communication channel through which we can keep you updated on your order's status. Through your email, we dispatch essential notifications such as order confirmations, tracking numbers, and other pertinent updates regarding your order, including any potential shipping delays. Beyond order-related correspondence, your email also serves as a gateway through which we can offer you tailored product updates, recommendations, special announcements, and promotional discounts from our Sites. We understand the importance of respecting your privacy, and we assure you that we will never rent or sell your email address to other marketers.

If you wish to opt out of our marketing communications, you can do so through the unsubscribe link found in every email we send or by contacting us via our website. We may also gather additional information about you from various sources to supplement our records. These sources may include social media platforms such as Facebook or from carriers and other third parties providing us with updated delivery and address information. This data allows us to correct our records and ensure your future purchases or communications are delivered efficiently.

Cooperation with other merchants under co-branded partnerships, or for whom we provide services such as technical, fulfilment, marketing, or other services, may result in shared website visitation information. Search term and search result information, including paid listings, are also gathered to offer more relevant products and services. To further enhance security and prevent fraudulent activities, we may obtain credit history information from credit bureaus and third-party credit card fraud detection services. Should any issues be verifying the information you provide, we may request further documentation, such as a driver's license, utility bill, or answers to additional online questions to corroborate your information. Our primary objective in gathering this diverse range of data is to provide a safe, efficient, and personalized experience for you, ensuring your interactions with our Sites are as seamless and rewarding as possible.

Outsider Advertisers

Our Sites employ third-party advertising companies to deliver targeted advertising on our behalf. This method of outsourcing enables us to display more relevant and personalized promotions to our users. Moreover, we may send out emails or serve ads that incorporate third-party cookies or action tags. These cookies or action tags play a significant role in analyzing user interaction with the advertising content. They track how you respond to advertisements or emails, allowing us to measure the effectiveness of our advertising campaigns. Some third-party advertisers also use these action tags to incentivise or reward their members who interact with their ads.

It's crucial to note that we do not have access to or control over these third-party cookies or action tags. Therefore, despite using these action tags, we do not obtain any user information collected by these advertisers. In addition, we do not share any personally identifiable information with these companies, such as your name, phone number, or address, unless explicitly stated by us or the advertiser. To ensure transparency and safeguard your interests, we have prioritised educating our users about the data collection practices of these third-party advertisers. This step is crucial as it helps our users be aware of the kind of information these companies might collect and how they use it. We encourage you to review the linked information on these practices to understand better how these third-party cookies or action tags operate.

Use of Data

Our commitment to delivering a personalized and improved user experience has led us to participate in the Google AdWords Remarketing program. This program is designed to understand our users better, enabling us to offer them a more tailored browsing and shopping experience. The Google Remarketing program uses cookies to track users' actions as they navigate different pages or sections of our Sites. This tracking forms the basis for creating a Remarketing List. This list comprises users who have visited and left specific areas or pages of our Sites, which then assists in customizing ad content that targets these specific user groups on the Google Display Network.

Understanding that our participation in the Google AdWords Remarketing program does not involve accessing or controlling these third-party cookies is crucial. Furthermore, we do not gain access to any personal information collected by Google via these cookies. Nor do we share personally identifiable information, such as your name, phone number, email, or home address, with the network of sites that form the Google Display Network unless explicitly indicated by us or the concerned site. Your privacy is our top priority; you have complete control over your ad preferences. If you wish to customize these preferences or prefer to prevent Google's use of cookies during your browsing sessions, you can do so by visiting the Google Advertising Opt-out page. Alternatively, if you wish to opt out of receiving cookies from third-party ad servers altogether, you can use the Network Advertising Initiative (NAI) Opt-out Tool. These measures give you control over your browsing experience, enabling you to choose how your data is collected and used.

  • Right to be Informed: You have the right to be informed about how we collect and use your personal information. Our commitment to transparency ensures that you are always aware of what data we collect, why we collect it, how we use it, and with whom we may share it. We aim to provide clear, concise, and accessible information about our data processing activities in this Privacy Policy and through other means, such as pop-up notices on our website.
  • Right of Access: As a user, you can request access to the personal data we hold about you. This means that you can request a copy of the personal data we have collected about you during your interactions with our services to verify the accuracy of the data and ensure that we are processing it legally.
  • Right to Rectification: We understand that your personal information can change over time. If the personal data we hold is inaccurate or incomplete, you have the right to correct it. We encourage you to update your personal information as needed, ensuring that our records remain accurate and up to date.
  • Right to Erasure: Also known as the 'right to be forgotten,' this right allows you to request the deletion or removal of your personal information where there is no compelling reason for us to continue processing it. You may exercise this right in certain circumstances, such as when you withdraw consent or when the data is no longer necessary for the purpose for which it was originally collected.
  • Right to Restrict Processing: If you believe that your personal data is not accurate, or if you object to our processing, but we are verifying whether our legitimate grounds override your rights, you have the right to request a restriction on the processing of your data. We will store your data during this period but not further process it, except in limited circumstances.
  • Right to Data Portability: You have the right to get hold of and reuse your personal information across different services for your own objectives. This enables the safe and secure transfer, copying, or moving of sensitive data from one IT environment to another without compromising its usefulness.
  • Right to Object: You have the right to object to processing your personal data in certain circumstances. For example, you can object to direct marketing and processing for purposes of scientific or historical research and statistics. Upon receiving an objection request, we will stop processing your personal data unless we can demonstrate compelling legitimate grounds for the processing.
  • Automated Decision-Making and Profiling Rights: You have rights concerning automated decisions, including profiling. If an automated decision has been made that has a legal or similarly significant effect on you, you have the right to challenge this decision and request a review by a human.

These rights serve to give you control and understanding over your personal data. We are committed to honouring these rights and encourage you to exercise them as you see fit. We strive to handle all requests swiftly and fairly, always keeping your privacy as our top priority. Remember, your data is yours, and we are merely the custodians of it.

Information We Collect

The protection of your privacy is a responsibility we take with utmost seriousness. Your contact information is treated with high respect, and we don't engage in selling or leasing it to other marketing firms. However, there might be instances where we share your information, including your personally identifiable information, with third parties as described in this Privacy Policy. We may decide to share the data we accumulate from you with our affiliates or subsidiaries under our jurisdiction. These entities may choose to use the information for marketing ventures. Should this be the case, the use and disclosure of your data will be regulated under this Privacy Policy, ensuring your privacy remains intact.

We may also choose to share specific personal information about you with companies that undertake work for us to deliver products and services on our behalf. These organizations assist us in various aspects such as data processing, customer order fulfilment, product delivery or marketing, customer data management, or customer service. In this context, these companies are strictly prohibited from misusing your personal data for unauthorized intentions. They are obligated to guard your data in line with our policies unless we inform you otherwise at the time of collection.

The provision of this information is essential for certain functions on our site. With it, it may be easier for you to make purchases, receive product deliveries, access customer support, or use specific services, offers, and content on our site. For instance, to complete your purchase, we may need to share your personal data with a third-party payment processor based on your preferred payment method. We also collaborate with third parties such as the U.S. Postal Service, Federal Express, and United Parcel Service for product shipment and delivery assurance.

Secure Encryption

We utilize advanced security protocols like Secure Socket Layer (SSL) or Transport Layer Security (TLS), which are universally recognized and supported by the majority of modern internet browsers. These protocols are most effective when used with the latest encryption version of Internet browsers. SSL and TLS technologies represent the pinnacle of internet security. They automatically encode information transmitted over the internet, authenticate the identities of servers involved in transactions through certificates and digital signatures, and ensure the message content remains intact throughout its transmission.

Our minimum security measure is SHA-256-bit SSL transaction encryption for Internet browsers. This robust encryption mechanism ensures the safe transmission of your data. Please refer to its documentation or user guide for information about your browser's specific security features. We transmit the encrypted credit card number to the appropriate payment processor when processing an order. However, in the interest of your privacy and in adherence to the Payment Card Industry Data Security Standard, we reveal only the last four digits of your credit card numbers when confirming an order.

In an era where data breaches and cyber threats are rampant, we are committed to maintaining the integrity and security of your personal information. Our focus on adopting cutting-edge security measures underscores this commitment. By entrusting us with your personal information, you can rest assured that we have the technology, policies, and procedures in place to safeguard it. Your confidence in our security measures is paramount to us, and we constantly strive to exceed your expectations in maintaining the confidentiality and security of your data.

Credit Card Security

Our servers employ Secure Sockets Layer (SSL), a sophisticated encryption technology compatible with all standard web browsers. This technology ensures that only authorized personnel from our side can decrypt and interpret your personal information. Beyond this, credit card numbers are also subject to encryption with Public Keys and Private Key algorithms when transmitted via SSL, further fortifying the security measures in place. When confirming an order, we only reveal the last four digits of your credit card numbers to maintain discretion. However, we transmit the complete credit card number to the appropriate end payment processor during order processing. This is done using the stringent PCI requirements for Transport-level encryption, bolstering the security of your data during transmission.

As part of our security system, we have procured a digital certificate from Comodo Group, Inc., a leading provider of Internet trust services. This assures you of the safety measures in place when interacting with our platform. When you navigate into a secure section of our site, an icon of a closed lock or a solid key should appear in the lower bar of your browser window. Clicking this icon reveals a small popup window that displays site-security information. This digital certificate guarantees that your personal information is transmitted securely, encrypted to our web server, and not to an unidentified or unauthorized server. We are committed to offering the highest levels of security and transparency so you can confidently and confidently navigate our site.

Our websites are subject to continuous testing and have been certified to pass stringent security assessment tests conducted by leading third-party services. This high-level, third-party security evaluation is a testament to our commitment to protecting you from potential threats such as identity theft and credit card fraud, offering you a secure environment to shop and engage. The safety of your personal data is further fortified by the unique password you create when you set up an account with us through our "Sign In/Quick Checkout" page. It would help if you kept this password confidential, as it is your personal key to your account information.

Please be aware that no representatives from our company will ever request your password. Your password's secrecy is your responsibility. We believe in making your experience with us convenient, enjoyable, and secure. As such, we continue implementing advanced security measures and educating our users about their role in safeguarding their data. Remember, the strength of your account's security is also dependent on the complexity and confidentiality of your password. Together, we can create a safer digital environment, giving you the confidence to use our sites for your needs.

Information Security

Under Section 1798.83 of the Alabama Civil Code, Alabama residents have the right to inquire with businesses about the kinds of personal information shared with third parties for direct marketing purposes. They can also learn about the identities of these third parties with whom the business has shared such data over the course of the preceding calendar year, as long as the resident has an established business relationship with said business.

If you wish to exercise this right and seek details about the information disclosure provided by us by Section 1798.83 of the Alabama Civil Code, we are more than willing to help. We recognize the importance of transparency in our operations and our commitment to respecting your privacy rights.

Changes in This Policy

The latest modification to this Privacy Policy took place on July 26, 2023. These revisions elaborated on the potential for you to receive promotional materials from us via mail or email in accordance with the conditions specified in this Privacy Policy. The changes also shed light on how we might employ cookies and action tags to market our products to you.

It's crucial to understand that this Privacy Policy isn't static and can be altered at any moment. We reserve the unilateral right to update or change this Privacy Policy based on our discretion, so we strongly encourage you to review it frequently. Any changes or updates to our Privacy Policy will be promptly posted on this page, keeping you well-informed about how we handle and protect your personal information. Your understanding, trust, and satisfaction remain our highest priorities, and we strive to uphold transparent and ethical data-handling practices.